Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit, utilize any of our services or make a purchase at, on, through or from (the “Site”). It also contains other information of interest to you.

The privacy of our users is of extreme importance to us. Thus, we squarely maintain the confidentiality, security, and integrity of that information. One way we do this is encrypt whatever information we automatically collect from you or that which you share with us. This way spys (humans or robots) can’t gain access to it. We do this by virtue of an SSL Certificate provided by, a web host partner of An SSL Certificate (Secure Sockets Layer), according to, … creates a secure link between a website and a visitor’s browser. By ensuring that all data passed between the two remains private and secure, SSL encryption prevents hackers from stealing private information such as credit card numbers, names and addresses. For more on the SSL Certificate technology visit, or search the web.


When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  1. Cookies: Cookies are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, kindly visit
  2. Log files: Log files track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  3. Web beacons, tags and pixels: These are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase at, on, through or from the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

Further, if you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information, Order Information and whatever information we collect from you.


We use the personal information we collect to:

  • Communicate with you (say, sending a newsletter or getting back to you (a reply to a message);
  • Screen our orders for potential risk or fraud;
  • And when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).


Since we are no Hermit and thus work with third parties (legitimate and trusted), we are bound to share your personal information with them. Assuredly, they use your it in ways that are not harmful to you. These third parties help us with some of the services described above. For example, we use Google Analytics to help us understand how our customers use our site. You can read more about how Google uses your Personal Information here: We could use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for personal information we receive, or to otherwise protect our rights.

Third parties who we share your personal information with have agreed to maintain the confidentiality, security, and integrity of the information.

We appeal to our users not to opt out of Google analytics as analytics is very important to us in monitoring our progress or otherwise. It helps us improve our site, among other reasons, to better serve our users.

As described above, we use your Personal Information to provide you with targeted or behavioral advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

Where we are using either Google or Bing ad service, you could opt out of targeted advertising with the following links:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:

Please note that targeted advertising is not abhorrent or aberrant, invidious or insidious, obnoxious, noxious or pernicious. It is, in fact, an innovation brought about to ensure you get ads tailored to meet your peculiar needs or preferences.


Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.


If you are a resident of Europe, the United States of America, Canada, China, India, Brazil, Nigeria or any part of the world, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us via the contact information below.

Additionally, please note that your personal information might be transferred outside your country or continent, but will not be used in ways or with persons or bodies besides the description above.


Since we use your personal information for various legitimate business interests, we keep it except and until you ask us to delete it.


Personal Information collected from children will be used in the same ways described above. If we knowingly collect, use, or disclose personal information collected from a child, we will provide notice and obtain parental consent in accordance with applicable law. Parents have the usufruct to access their children’s personal information and not to consent to its disclosure to third parties.


We use outbound links. An outbound link leads you from one website to another. We use them for various productive reasons. For example, to lead you to a site that explains  a particular word, to a site that gives more information about a subject; for referencing or giving credit. We also use outbound links in affiliate marketing. This cause users no harm or loss of money. In fact, sometimes, you may get a discount for ‘using our links to do a purchase’. Usually, these links are in nofollow tag.


Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


We may amend this Privacy Policy at any time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will make material changes only in conformance with applicable laws. Assuredly, this will not result in the disclosure of your personal information in ways or with third parties opposite to the description above.


For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at [email protected].